About
Simon is an ICF Professional Certified Coach [PCC] & (retired) professional engineer working in the high voltage power distribution and transmission sector. He has set up several startup businesses both for himself and for global corporations. He was introduced to coaching by John Whitmore through the field of performance driving. Having introduced “The Coach Approach” into his businesses he established a coaching practice, in 2012, working with startups, SMEs and young graduates.
“My primary focus is in creating environments where the client can think free of interference that empowers and gives them the ability to initiate their own solutions.”
As a NLP Master Practitioner, Simon can build rapport, trust, speed, pragmatism, curiosity, simplicity and the understanding about how outcomes, beliefs and values interact.
Simon’s aim is to work with individuals to encourage them to be at ease with challenging the familiar. By shaping moments where problems are viewed from a different perspective where new and appealing options may be found, pursued and developed. There may be some practical “how-tos” to help with embedding the learning that is done during a session, or sessions of coaching.
Based in the UK, Simon Rycroft has developed a cultural perspective to business because of 30+ years working in Scandinavia, Australasia, the USA, Canada and latterly Korea.
Simon is a ICF Registered Coach Mentor, ICF PCC Assessor and is a member of the Henley Business School PCEC Team